Conducting business online can be complex, but our goal is simple: get you more customers, donations and volunteers. We focus on driving traffic your website building your brand and growing your organization.
It used to be a lot more simple, if you had a website and email your online needs were taken care of. Now there is social media, data analytics, blogs, mobile apps, webinars and the list keeps going. That is why we are here to help you. We work with you to create a comprehensive strategy that is easy to follow and implement.
When we are working with nonprofits, charities, foundations and associations has customised services and strategic advice which is specifically designed for these organizations so we know how to put your brand in front of the right audience. We know what is trending with your end users and we know what content engages them.
No matter what your online goal is such as increasing donations or growing your email list, we will work closely with you to ensure it is achieved.
We know that to be successful you need more than just a pretty website and a few pictures. We will work with you to create a strategy that increases your customer engagement.
PAAGC Digital recommends the following key Points:
1. Email marketing. Email is one of the best ways to reach supporters and potential donors.
2. Social media presence. Social media has changed the world — mostly for the better. It's a great tool for charities and nonprofits, not least because platforms such as Facebook, Twitter, Instagram, and Pinterest make it easy to share all sorts of campaign materials. With a few lines of code, you can also add social sharing buttons to your website and emails.
3. Donation pages. Your organization's donation pages should be clear and to the point. People just don't have the time to comb through paragraphs of information and instructions
4. Content. The more content you put out, the more you'll be seen as an organization with something to say. That means creating informative articles, fact sheets, and other digital resources on a regular basis. If your organization can demonstrate that it knows what it's doing, is a great source of information about its particular cause, and gets results, donors with an interest in that cause are going to want to support you.